Carmen Electra Appears in Poker App

April 28, 2012

Pokerist Texas Hold’em hand held mobile poker app has a new brand identity in sex symbol and entertainer Carmen Electra.

Long-time poker fan, Electra will be appearing in the multi-platform game as the face of the game. Wearing many hats in her role, Electra greets players at the loading screen, main menu, and appears as the poker teacher within the apps tutorial. She also serves as the dealer at table games.

Pokerist is one of the biggest free-to-play THE multi-platform games in the world with more than 30 million downloads and 5+ million active players per month. Bringing Electra into the game (literally) with no doubt bring even more active players to the game, proving a smart move for Pokerist marketing strategists.


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